The Color Purple

A guy distilled (edit 22/01/16): Profumeria Nadalini distilled a frag called “Alla Violetta di Parma”, avoiding legal consequences sued of trademark infringement. In fact, “On Wednesday, April 10, 1985, a U.S. federal trademark registration was filed for BORSARI 1870 by HUT INTERNATIONAL S.R.L., MONZA” (cit), and the mythical Violet based scent, some kind of a flag for my hometown, Parma, was eventually  delivered to the counterwords of History. Not a bad frag at all. But one of the must linear, straightforward and… hélas, synthetic violet I have ever smelled.  Neither dramatic nor mysterious. Frosted flowers of viola odorata behind a candy shop window. Alla Violetta di Parma unsettles me a lot instead. I sprayed it on my left wristle, and walked around wearing it... I felt like I had been planting hyacinth bulbs in a black, uberous soil. This perfume is quirky, it smells earthy and almost crud(e). I can’t detect any greeness, I get arable soil, roots, and a feeble hint of bluish red flowers close to my skin. When I attended a catholic elementary school I lived near a park (basically a Renaissance Fortress and then an underground stronghold during WW II, subsequently reconverted in a public park), and I used to pick all the wildflowers  I could find and make awkward little bouquets, which I happened to think were beautiful, and to my teacher's reproach (no surprise she was a puritanic nun), I'd leave them in glasses or even tins full of water in front of the shrine. Well, AVDP smells exactly like those bouquets. That’s a quite odd correlation, I presume, but this scent brings me back to childhood, hooking up earthy trail with wandering around open fields on the border guards of a dismissed fortress, contemplating wildflowers waving under a low, insinuating April wind. It's a peculiar, natural frag, not girly nor pretty at all, but definitely floral. Not a sultry, wicked floral, though. I would enjoy this on a high spirited kind of person, not necessarily a woman, one who spends life outside, in  altruistic occupations and loves nature. Someone whose aim is to show the humanity that exists in everyone through the simplicity of  a thoughtful gesture.

Eternal glow of a spotless sense

We DO believe that perfume research is childish, foolish and fuzzy, and that the act of peering into the dark living essences is part of our lives.

Fragrances are made in our opinion only with materials of the highest quality. Scents are evocative, alive, vibrant: the whine about their restless nature, misinterpreting the unstable features of chemicals compounds, is complaining about the liveliness of a child growing up and eager to play. 

We will continue tirelessly to evoke blissful feelings and unravel sensations, even in a dingy lab like the one where Frankenstein was born, for happiness consists of snatching moments to time going by. We'll take you through our reviews, our stories and our memories of perfumes, in a sort of Proustian trip around an infusion of lime. Forgive us for not being impartial. But the heart has more rooms than a brothel.